{"id":17641,"date":"2024-11-19T16:43:25","date_gmt":"2024-11-19T14:43:25","guid":{"rendered":"http:\/\/www.austerlitz.org\/cz\/?p=17641"},"modified":"2024-11-27T15:34:41","modified_gmt":"2024-11-27T13:34:41","slug":"czechtourism-promoting-the-beauty-of-czechia","status":"publish","type":"post","link":"https:\/\/www.austerlitz.org\/cz\/czechtourism-promoting-the-beauty-of-czechia\/","title":{"rendered":"CzechTourism propaguje kr\u00e1sy \u010ceska"},"content":{"rendered":"<div>\n<p><a href=\"https:\/\/www.czechtourism.cz\/en-US\" target=\"_blank\" rel=\"noopener\">CzechTourism<\/a>\u00a0je st\u00e1tem financovan\u00e1 organizace zalo\u017een\u00e1 Ministerstvem pro m\u00edstn\u00ed rozvoje \u010cesk\u00e9 republiky. Jej\u00edm prim\u00e1rn\u00edm \u00fakolem je propagovat \u010cesko jako vynikaj\u00edc\u00ed turistickou destinaci jak v tuzemsku, tak i v zahrani\u010d\u00ed.<\/p>\n<h3 id=\"keyobjectivesandactivities\">Hlavn\u00ed c\u00edle a aktivity<\/h3>\n<p><strong>1. Destina\u010dn\u00ed marketing:<\/strong> CzechTourism si klade za c\u00edl vytv\u00e1\u0159et pozitivn\u00ed obraz \u010ceska prost\u0159ednictv\u00edm r\u016fzn\u00fdch marketingov\u00fdch aktivit. Ty zahrnuj\u00ed propagaci bohat\u00e9ho kulturn\u00edho d\u011bdictv\u00ed zem\u011b, p\u0159\u00edrodn\u00edch kr\u00e1s a modern\u00edch pam\u011btihodnost\u00ed. Agentura p\u016fsob\u00ed jak na tuzemsk\u00e9m, tak i zahrani\u010dn\u00edch trz\u00edch a usiluje o zviditeln\u011bn\u00ed unik\u00e1tn\u00ed nab\u00eddky \u010ceska pro turisty. Dal\u0161\u00ed informace najdete na port\u00e1lu\u00a0<a href=\"https:\/\/www.visitczechia.com\/en-us\" target=\"_blank\" rel=\"noopener\">Visit Czechia<\/a> nebo hledejte #visitczechia na sv\u00fdch obl\u00edben\u00fdch soci\u00e1ln\u00edch s\u00edt\u00edch.<\/p>\n<p><strong>2. Koordinace a podpora:<\/strong>\u00a0Agentura koordinuje turistick\u00e9 aktivity nap\u0159\u00ed\u010d \u010ceskem, spolupracuje se st\u00e1tn\u00edmi a region\u00e1ln\u00edmi institucemi a tak\u00e9 profesn\u00edmi a vzd\u011bl\u00e1vac\u00edmi organizacemi. Zaji\u0161\u0165uje t\u00edm souvisl\u00fd p\u0159\u00edstup k rozvoji a propagaci turismu.<\/p>\n<p><strong>3. Informace a pr\u016fzkumy:<\/strong> CzechTourism shroma\u017e\u010fuje cenn\u00e9 informace a prov\u00e1d\u00ed pr\u016fzkumy k podpo\u0159e turistick\u00e9ho pr\u016fmyslu. Jeho v\u00fdstupy a edukativn\u00ed aktivity slou\u017e\u00ed k udr\u017eov\u00e1n\u00ed konkurenceschopnosti \u010desk\u00e9ho turismu.<\/p>\n<p><strong>4. Mezin\u00e1rodn\u00ed zastoupen\u00ed:<\/strong> K efektivn\u00ed propagaci \u010ceska v zahrani\u010d\u00ed m\u00e1 CzechTourism zastoupen\u00ed v mnoha r\u016fzn\u00fdch zem\u00edch. Kancel\u00e1\u0159e agentury systematicky informuj\u00ed novin\u00e1\u0159e, profesion\u00e1ly v oboru i \u0161irokou ve\u0159ejnost o rozli\u010dn\u00fdch turistick\u00fdch p\u0159\u00edle\u017eitostech v \u010cesku.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>CzechTourism\u00a0je st\u00e1tem financovan\u00e1 organizace zalo\u017een\u00e1 Ministerstvem pro m\u00edstn\u00ed rozvoje \u010cesk\u00e9 republiky. Jej\u00edm prim\u00e1rn\u00edm \u00fakolem je propagovat \u010cesko jako vynikaj\u00edc\u00ed turistickou destinaci jak v tuzemsku, tak i v zahrani\u010d\u00ed.<\/p>\n","protected":false},"author":2,"featured_media":17642,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17641","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality"],"_links":{"self":[{"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/posts\/17641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/comments?post=17641"}],"version-history":[{"count":2,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/posts\/17641\/revisions"}],"predecessor-version":[{"id":17644,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/posts\/17641\/revisions\/17644"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/media\/17642"}],"wp:attachment":[{"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/media?parent=17641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/categories?post=17641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.austerlitz.org\/cz\/wp-json\/wp\/v2\/tags?post=17641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}